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An insider's guide to building a successful consulting practice / Bruce L. Katcher with Adam Snyder.

An insider's guide to building a successful consulting practice / Bruce L. Katcher with Adam Snyder.
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Shelf Location Collection Volume Ref. Branch Status Due Date
658 KAT
 Adult Non Fiction   Campsie . . Available .  
Reserve any copy Click Here Catalogue Record 1034571
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Catalogue Information
Field name Details
ISBN 9780814414361
0814414362
Name Katcher, Bruce Leslie 1953-
Title An insider's guide to building a successful consulting practice / Bruce L. Katcher with Adam Snyder.
Edition 1st ed.
Published New York : AMACOM, c2010.
Description 252 p. ; 23 cm.
Notes Includes index.
Contents Deciding which is best for you : employee, contractor, or consultant -- Understanding the economic realities of independent consulting -- Focusing your work on a specific problem or niche -- Choosing a business model -- Establishing your credibility -- Developing and implementing a marketing plan -- Marketing directly to prospects -- Marketing your services through writing -- Marketing your consulting through speaking -- Maintaining your visibility -- Marketing your services through networking -- Selling your consulting services -- Writing proposals that lead to business -- Delivering tangible results -- Make certain your recommendations are implemented -- Maximizing the value of networking meetings -- Marketing even when you're busy -- Losing your motivation -- Becoming lonely -- Diluting your business model -- Charging too little -- Chasing prospects -- Taking stock of what?s working and what's not.
Subjects Business consultants
Consultants
Consulting firms -- Management
New business enterprises -- Management
Success in business
Other Names Snyder, Adam
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