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Social media to boost your brand / Lisa Messenger.
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Catalogue Record 1048057
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Catalogue Record 1048057
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Catalogue Information
Catalogue Record 1048057
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Item Information
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658.8 MESS
Adult Non Fiction
Campsie
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Catalogue Record 1048057
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Catalogue Record 1048057 ItemInfo
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Details
ISBN
9780980511284 (pbk.)
Name
Messenger, Lisa
Title
Social media to boost your brand / Lisa Messenger.
Published
Australia Square, NSW : Messenger Group, 2012.
Description
119 p. : ill. col. ; 18 cm.
Summary
Businesses these days flood the market with everything from TV commercials to viral campaigns to radio advertisements and so much more. Customers and companies alike are inundated with so much information that more often than not, these messages are lost or ignored. However, there is a way to create a product that will not only raise awareness of your brand but also have a long-lasting impression on all those who encounter it. By publishing your very own book, you will be miles ahead of your competitors. A beautifully crafted book will stand out and captivate your market, and the opportunities to form strategic alliances with other companies and connect in new and innovative ways with customers are endless. Books as Marketing Tools will give you the insight and the knowledge to successfully market your book and provide substantial returns from both a financial and branding perspective. Having a published book will result in greater visibility, enhanced credibility, broader reach and leverage.
Subjects
Social media
Social media -- Marketing
Links to Related Works
Subject References:
Social media
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Social media -- Marketing
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Broader Subject References:
Communication
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Narrower Subject References:
Blogs
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Online social networks.
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Podcasts.
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Authors:
Messenger, Lisa
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Catalogue Information 1048057
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