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Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration / Ed Catmull ; with Amy Wallace.

Item Information
Shelf Location	Collection	Volume Ref.	Branch	Status	Due Date
658.407 CATM	Adult Non Fiction		Campsie .	. Available .

Catalogue Information
Field name	Details
ISBN	9780593070109 (paperback)
Name	Catmull, Edwin E. author.
Title	Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration / Ed Catmull ; with Amy Wallace.
Published	London : Bantam, 2014.
Description	xvi, 340 pages, 8 unnumbered pages of plates : illustrations (chiefly colour), portraits ; 24 cm.
Notes	Includes index.
Summary	As a young man, the author had a dream: to make the world's first computer-animated movie. Nine years later and against all odds, Toy Story was released, changing animation forever. This book reveals the ideals and techniques, honed over years, that have made Pixar so widely admired - and so profitable.
Subjects	Pixar (Firm)
	Creative ability in business
	Corporate culture
	Organizational effectiveness
Other Names	Wallace, Amy, 1962- author.
Links to Related Works	Subject References: Corporate culture . Creative ability in business . Organizational effectiveness . Pixar (Firm) . See Also: Organizational behavior . Business . Success . Success in business . Management . Organization . Authors: Catmull, Edwin E. . Wallace, Amy, 1962- .