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One perfect pitch : how to sell your idea, your product, your business-- or yourself / Marie Perruchet.
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Catalogue Record 1079242
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Catalogue Record 1079242
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Catalogue Information
Catalogue Record 1079242
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Item Information
Shelf Location
Collection
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Status
Due Date
658.85 PERR
Adult Non Fiction
Riverwood
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Catalogue Record 1079242
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Catalogue Record 1079242 ItemInfo
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Catalogue Record 1079242 ItemInfo
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Catalogue Information
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Details
ISBN
9780071837590 (hardback)
0071837590 (hardback)
Name
Perruchet, Marie
author.
Title
One perfect pitch : how to sell your idea, your product, your business-- or yourself / Marie Perruchet.
Published
New York McGraw-Hill, [2016]
©2016
Description
xi, 230 pages ; 22 cm.
Notes
Includes index.
Contents
Introduction: storytelling: a skill that sells -- Sincere storytelling -- Build your story -- The one-minute pitch -- Know your audience -- Pitch perfect: bringing it all together -- Conclusion.
Summary
Master the art of the pitch to achieve any business goal-from increasing profitability to taking your career to the next level! Mastering the art of the pitch isn't just for salespeople. Whether you're a startup founder, Fortune 500 executive, small-business owner, team leader, or team member, the difference between success and failure often depends on how well you pitch your ideas and offerings. One Perfect Pitch teaches readers how to craft a pitch all but guaranteed to get buy-in from colleagues, potential investors, and customers. The author provides the unique methodology she uses when training clients from startups and established brands alike.
Subjects
Marketing
Storytelling
New products -- Marketing
New business enterprises
Entrepreneurship
Links to Related Works
Subject References:
Entrepreneurship
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Marketing
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New business enterprises
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New products -- Marketing
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Storytelling
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See Also:
Commodity exchanges
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Communication in marketing
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Direct marketing
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Export marketing
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Industrial management
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Market segmentation
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New products
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Retail trade
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Sales management
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Sales promotion
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Selling
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Business enterprises
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Small business
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Children's stories
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Folklore
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Broader Subject References:
Capitalism
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Narrower Subject References:
Green marketing.
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Internet marketing
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Target marketing.
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Authors:
Perruchet, Marie
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