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Ikea : an international business case study / by Daniel Kirk.
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Catalogue Record 1096824
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Catalogue Record 1096824
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Catalogue Information
Catalogue Record 1096824
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HSC 658.04 KIRK
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Catalogue Record 1096824
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Catalogue Record 1096824 ItemInfo
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Catalogue Record 1096824 ItemInfo
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Catalogue Information
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Details
ISBN
9780646950907
Name
Kirk, Daniel
author.
Title
Ikea : an international business case study / by Daniel Kirk.
Edition
2016 edition.
Published
[Ashfield, NSW] : Daniel Kirk, [2016]
[Ashfield, NSW] Daniel Kirk [2016]
©2016
Description
109 pages : blackand white illustrations ; 30 cm.
Notes
Includes bibliographic references.
Summary
Real-life examples will allow both Students and Teachers to develop a deeper understanding of the inextricable interdependence between both Marketing and Operations. Successful Marketing and Operations management will be required if IKEA are to achieve their growth plans and almost double their visitations and physical store numbers by 2020.
Subjects
Ikea (Firm) -- Management -- Case studies
Business education -- Australia -- New South Wales
Business education -- New South Wales
Higher School Certificate Examination (N.S.W.) -- Study guides
Business education -- Study and teaching (Secondary)New South Wales
Business education -- Examinations -- Study guides
Higher School Certificate Examination (N.S.W.)
Business education -- Australia -- New South Wales
Furniture industry and trade -- Australia -- Case studies
Series
HSC business studies
Links to Related Works
Subject References:
Business education -- Australia -- New South Wales
.
Business education -- Examinations -- Study guides
.
Business education -- New South Wales
.
Business education -- Study and teaching (Secondary) -- New South Wales
.
Furniture industry and trade -- Australia -- Case studies
.
Higher School Certificate Examination (N.S.W.)
.
Higher School Certificate Examination (N.S.W.) -- Study guides
.
Ikea (Firm) -- Management -- Case studies
.
Authors:
Kirk, Daniel
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Series:
HSC business studies
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