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To sell is human : the suprising truth about persuading, convincing and influencing others / Daniel H. Pink.
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Catalogue Record 802033
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Catalogue Record 802033
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Catalogue Information
Catalogue Record 802033
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153.852 PIN
Adult Non Fiction
Padstow
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Catalogue Record 802033
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ISBN
9781922079794 (pbk.)
Name
Pink, Daniel H.
Title
To sell is human : the suprising truth about persuading, convincing and influencing others / Daniel H. Pink.
Published
Melbourne : Text Publishing Company, 2013.
Description
260 p. : ill. ; 24 cm.
Notes
Includes bibliographical references and index.
Summary
In this provocative book, New York Times and Wall Street Journal bestselling author Daniel H. Pink offers a fresh look at the art and science of persuasion. Physicians sell patients on a remedy. Lawyers sell juries on a verdict. Teachers sell students onthe value of an education.
Subjects
Persuasion (Psychology)
Influence (Psychology)
Selling -- Psychological aspects
Links to Related Works
Subject References:
Influence (Psychology)
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Persuasion (Psychology)
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Selling -- Psychological aspects
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See Also:
Conformity
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Persuasion (Psychology)
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Communication
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Conformity
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Influence (Psychology)
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Psychology, Applied
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Broader Subject References:
Psychology
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Authors:
Pink, Daniel H.
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