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YouTube for business : online video marketing for any business / Michael Miller.

Item Information
Shelf Location	Collection	Volume Ref.	Branch	Status	Due Date
658.872 MIL	Adult Non Fiction		Bankstown .	. Available .
658.872 MILL	Adult Non Fiction		Campsie .	. Available .

Catalogue Information
Field name	Details
ISBN	9780789747266
ISBN	078974726X
Name	Miller, Michael, 1958-
Title	YouTube for business : online video marketing for any business / Michael Miller.
Edition	2nd ed.
Published	Indianapolis, Ind. : Que, c2011.
Description	xvii, 289 p. : ill. ; 23 cm.
Notes	Includes index.
Contents	Introduction -- I. Marketing you rbusiness online with YouTube -- II. Producing your own YouTube videos -- III. Managing your YouTube videos -- IV. Promotion and monetization -- Index.
Summary	"YouTube marketing is easy enough that any business can do it. All you need is some low-cost video equipment - and a winning strategy. After you figure out the right type of videos to produce, you can use YouTube to attract new customers and better service existing ones. That's where this book comes in. The valuable information and advice in YouTube for Business help you make YouTube part of your online marketing plan, improve brand awareness, and drive traffic to your company's website - without breaking your marketing budget." - product description.
Subjects	YouTube (Electronic resource)
	Internet marketing
	Online social networks
Links to Related Works	Subject References: Internet marketing . Online social networks . YouTube (Electronic resource) . Broader Subject References: Electronic commerce . Marketing . Social media. . Authors: Miller, Michael, 1958- .