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The great fragmentation : and why the future of business is small / Steve Sammartino.

The great fragmentation : and why the future of business is small / Steve Sammartino.
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Item Information
Shelf Location Collection Volume Ref. Branch Status Due Date
658.4 SAMM
 Adult Non Fiction   Campsie . . Available .  
658.4062 SAM
 Adult Non Fiction   Padstow . . Available .  
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Field name Details
ISBN 9780730312680 (paperback)
Name Sammartino, Steve author.
Title The great fragmentation : and why the future of business is small / Steve Sammartino.
Published Milton, Queensland : John Wiley & Sons Australia, 2014.
Description xi, 269 pages ; 23 cm.
Notes Includes bibliographical references and index.
Summary This is a small is a business survival manifesto for the technology revolution. As the world moves from the industrial era to the digital age, power is shifting and fragmenting. Power is no longer about might and ownership; power in a digital world is about access. Existing businesses need to understand this shift and position themselves to survive and thrive in an environment where entrepreneurs and start-ups enabled by access to technology are genuine threats. This book shows how technological changes such as Big Data, gamification, crowdfunding, Bitcoin, 3D printing, social media, mashup culture and artisanal production will forever change business and the way we live our lives. This book provides both corporations and entrepreneurs with a playbook for the future of work, life and business in the digital era.
Subjects Business enterprises -- Technological innovations
Information technology
Information society
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