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Truth : how the many sides to every story shape our reality / Hector Macdonald.

Truth : how the many sides to every story shape our reality / Hector Macdonald.
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Shelf Location Collection Volume Ref. Branch Status Due Date
121 MACD
 Adult Non Fiction   Chester Hill . . Available .  
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Field name Details
ISBN 9780593079331 (paperback)
Name MacDonald, Hector author.
Title Truth : how the many sides to every story shape our reality / Hector Macdonald.
Published London : Bantam Press, 2018.
©2018
Description 346 pages ; 24 cm.
Notes Includes bibliographical references and index.
Summary We like to think that there is a clear distinction between true and false. Unfortunately, the reality is far murkier. Hector Macdonald has spent his entire career exploring the ways that two completely true statements about the same thing can give wildly different impressions to the people listening. For instance, the internet can be described as a place that spreads knowledge or a place that spreads misinformation and hatred. Both statements are true, but they would paint radically different pictures of the internet for a person who had never heard of it before. Now, in 'Truth', Macdonald explains how and why these so-called 'competing truths' are used intentionally and unintentionally by businesses, media, politicians, advertisers and even regular people having regular conversations. He shows how understanding competing truths makes us better at navigating the world and more influential within it. Combining great storytelling with practical takeaways and a litany of fascinating, funny and insightful case studies, 'Truth' is a sobering and engaging read about how profoundly our mindsets, attitudes and actions are influenced by the truths that those around us choose to tell.
Subjects Truth
Truth -- Political aspects
Truth -- Social aspects
Reality
Truthfulness and falsehood
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