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Social media success for every brand : the five storybrand pillars that turn posts into profits / Claire Diaz-Ortiz ; foreword by Donald Miller.

Social media success for every brand : the five storybrand pillars that turn posts into profits / Claire Diaz-Ortiz ; foreword by Donald Miller.
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Shelf Location Collection Volume Ref. Branch Status Due Date
658.872 DIAZ
 Adult Non Fiction   Riverwood . . Available .  
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Field name Details
ISBN 9781400214969 (paperback)
Name Diaz-Ortiz, Claire, 1982- author.
Title Social media success for every brand : the five storybrand pillars that turn posts into profits / Claire Diaz-Ortiz ; foreword by Donald Miller.
Published [Nashville] : HarperCollins Leadership, [2019]
©2019
Description xxx, 175 pages : illustrations ; 23 cm.
Notes Includes bibliographical references.
Summary Most business owners are blindly guessing at their social media strategy, and it's costing them time and money. Based on Donald Miller's bestselling book Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Social Media Success for Every Brand teaches readers how to incorporate the StoryBrand 7-Part Framework into their social media channels to increase engagement and see better results. Readers will understand exactly what they need to do with their social media to drive growth to their organization through the practical guidance of the five-point SHARE model: STORY HOW AUDIENCE REACH EXCELLENCE Social Media Success for Every Brand does not require the reader to be familiar with Building a StoryBrand but provides enough foundation to prepare the reader for practical success with their social media content. Together with the StoryBrand Framework, Claire's SHARE model will help boost customer engagement and grow the organization's brand awareness and revenues.
Subjects Internet marketing
Social media
Branding (Marketing)
Other Names Miller, Donald, 1971- author of introduction, etc.
Series StoryBrand guide
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